Marketing and promotion of the tourism products that were developed as intended in the Pro-Poor Tourism Interventions needs more attention, but it was not clear in the PCR as to what were these outputs and outcomes. A tourism marketing and promotions consultant would be able to link together the tourism attractions being developed into various tourism circuits of the countries and the GMS.
Project Name
Greater Mekong Subregion: Sustainable Tourism Development Project
Project Number
38015-013
Report Date
Report Source
Validation of self-evaluation
Themes
Applicability